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- Alonso, Abel Duarte
- British food journal 2010 v.112 no.1 pp. 55-68
- retail marketing, etc ; olives; qualitative analysis; tourism; travel; business development; business planning; private enterprises; hospitality industry; profitability; economic analysis; economic feasibility; Western Australia; Show all 13 Subjects
- ... Purpose - The purpose of this paper is to examine the links between olive growing, hospitality and tourism in an emerging olive growing region, as well as challenges olive grove operators face. Design/methodology/approach - A qualitative approach is taken in the form of face-to-face and telephone interviews among 23 olive grove operators in Western Australia from a sample of 33 operations identifi ...