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- Clark, Elizabeth A.; Duncan, Susan E.; Hamilton, Leah M.; Bell, Martha Ann; Lahne, Jacob; Gallagher, Daniel L.; O'Keefe, Sean F.
- Food quality and preference 2021 v.87 pp. 103984
- automation; computer software; consumer acceptance; dairy industry; decision making; emotions; food choices; glass; milk; motivation; packaging; packaging materials; paperboard; pigmentation; polyethylene; questionnaires; time series analysis
- ... The decision-making process involved in food selection and consumption behaviors is confounded by mental integration of information, experiences, and emotions associated with the product (stimulus). The complex and fleeting but temporal nature of product-generated (PG) or product-associated (PA) emotions makes affectual experiences difficult to measure and interpret. This project aims to character ...