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- Ramirez, A. Susana; Diaz Rios, Lillian K.; Valdez, Zulema; Estrada, Erendira; Ruiz, Ariana
- Journal of nutrition education and behavior 2017 v.49 no.2 pp. 166-174.e1
- social marketing, etc ; case studies; decision making; environmental assessment; food deserts; markets; models; rural areas; California; Show all 9 Subjects
- ... This study describes and evaluates the process of implementing a social marketing food access intervention for food desert communities in rural California. A case study approach used mixed-methods data from nationwide market comparisons, environmental assessment, and community informants. Lessons learned demonstrate room for improvement in implementing such strategies and underscore the importance ...
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