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- Troop, S. W., et al. Show all 6 Authors
- Acta horticulturae 2017 no.1156 pp. 185-188
- breeding; breeding programs; brix; cultivars; flavor; growers; markets; retail marketing; shelf life; strawberries; vigor; Northern European region; United Kingdom
- ... Since 1988, the strawberry breeding programme at East Malling has successfully released 43 cultivars primarily for the Northern European market. The latest cultivar release, 'Malling Centenary', represents the first mainstream cultivar developed under the direction of East Malling Strawberry Breeding Club (EMSBC) which was formed in 2008 to continue the development of new strawberry cultivars at E ...