An official website of the United States government
Here’s how you know
Official websites use .gov
A .gov website belongs to an official government organization in the United States.
Secure .gov websites use HTTPS
A lock (
) or https:// means you’ve safely connected to the .gov website. Share sensitive information only on official, secure websites.
foodmarketing, etc ; consumer acceptance; developed countries; food acceptability; ingestion; insect products; insect-based feed; insect-based foods; insects; journals; markets; Show all 11 Subjects
Abstract:
... There is a considerable amount of research into consumer acceptance of insects as food in high-income countries. Most of this research has focussed on identifying the reasons why consumers either resist or are enticed into trying eating insects. In this paper I argue that consumers trying insects is an insufficient, albeit necessary first, step towards creating a relevant market for insects as foo ...
foodmarketing, etc ; consumer information; food law; functional foods; journals; languages; Show all 6 Subjects
Abstract:
... Although the interest towards functional food has dramatically increased, several factors jeopardize their effective development. A univocally recognized definition and a dedicated regulation for this emerging food category is lacking, and a gap exists between the technological and the nutritional viewpoints. Involved actors speak different languages, thus impinging the progression towards an inte ...
foodmarketing, etc ; commodity markets; field experimentation; foods; groceries; healthy eating habits; journals; paper; Show all 8 Subjects
Abstract:
... This study aims to determine the impact of shopping lists on consumer spending and healthy shopping behaviors. A non-hypothetical field experiment was conducted, using the online platform Amazon Mechanical Turks, to determine the value 228 consumers place on these self commitment devices via their willingness-to-accept (to give up their list) or equivalent gain (to write a list) for a shopping lis ...
foodmarketing, etc ; commodity markets; data analysis; foods; journals; nutrition; researchers; structural equation modeling; testing; Show all 9 Subjects
Abstract:
... In this study, the researchers investigate the issue of social influencers as endorsers of healthy nutrition. This issue is highly underexplored and involves two aspects that might pose a special challenge: (1) overshadowing and (2) consumers’ lack of involvement in healthy nutrition. Based on an experiment that included 289 valid observations, the researchers tested two influencer archetypes, nam ...
foodmarketing, etc ; commodity markets; consumer attitudes; journals; public relations; sampling; soft drinks; structural equation modeling; Show all 8 Subjects
Abstract:
... The study applied the mixed-method approach to measure sponsorship and public relations, and their influences on Aaker’s four dimensions of brand equity. Applying scale development and Structural Equation Modeling on a final sample of 628 observations on ten leading soft drink brands, the results first developed two consumer-based scales, i.e., sponsorship and public relations, then investigated t ...
... The study shows that the perceived healthfulness of processed organic foods, compared to their conventional counterparts, can be altered by slight variations in how promotional messages are framed. A sample of US organic shoppers (N = 375) was exposed to advertisements promoting processed organic (and processed conventional) foods by highlighting either virtue or vice aspects of the products. An i ...
foodmarketing, etc ; age; children; food packaging; foods; literature; models; nutrient content; nutrients; prevalence; public health; research; Show all 12 Subjects
Abstract:
... Child-targeted food marketing is a significant public health concern, prompting calls for its regulation. Product packaging is a powerful form of food marketing aimed at children, yet no published studies examine the range of literature on the topic or the “power” of its marketing techniques. This study attempts such a task. Providing a systematic scoping review of the literature on child-targeted ...
... Restrained eaters, those who exercise dietary restraint and often experience dietary lapses, may be particularly susceptible to food marketing. Findings are mixed as to whether restrained eaters consume more food after exposure to unhealthy food marketing, and little is known about whether food marketing may have more impact on those who exercise successful dietary restraint as compared with those ...
... Both food image and name are important in advertising and packaging, which means that identifying their effects on consumer preferences is of both conceptual and managerial importance. However, although an increasing body of research currently focuses on the impact of food attributes on consumers, whether the sensory correspondences between food shape and name typeface affect consumer reactions is ...
foodmarketing, etc ; USDA; commodity markets; food advertising; journals; organic foods; processed foods; testing; willingness to pay; yields; Show all 10 Subjects
Abstract:
... The purpose of this study was to determine to what extent providing more information about the nature and benefits of an organic food item in an advertisement would move a U.S. consumer closer to the point of purchase. Four other dependent variables were tested using varying amounts of information (low, medium, high). Results indicated that category of food (processed vs. non-processed) was an inf ...
foodmarketing, etc ; consumer preferences; drugs; food choices; foods; healthy diet; sampling; social marketing; social networks; Saudi Arabia; Show all 10 Subjects
Abstract:
... This study assesses consumers' preference for food from social media on a sample of 510 respondents from the Eastern region of Saudi Arabia using the Best-Worst Scaling method. The findings of the study conclude that unhealthy and nutrient-poor food items are more preferred than healthy and nutrient-rich food items. The study recommends that the food and drug authority should intervene to increase ...
foodmarketing, etc ; consumers (people); cross cultural studies; eating habits; lifestyle; Show all 5 Subjects
Abstract:
... International segmentation is defined as the identification of groups of consumers with similar needs and wants in the food domain across cultural units. Four criteria for such segmentations are discussed (theoretical support for the segmentation base, cross-cultural relevance of the segmentation base, cross-cultural validity of the measurement instrument, validation by measures of responses to ma ...
foodmarketing, etc ; consumer demand; foods; issues and policy; markets; surveys; Show all 6 Subjects
Abstract:
... In the past 40 years, federal and state policies have financially and philosophically supported the establishment of state‐branded food marketing programs in each state. The intention of the programs is to increase consumer demand for locally grown foods. However, the benefits of such programs are likely to be reduced when multiple states simultaneously market their own local foods. To investigate ...
foodmarketing, etc ; European Union; beverage industry; brand name products; fast food restaurants; market power; market share; non-alcoholic beverages; supermarkets; Europe; Show all 10 Subjects
Abstract:
... BACKGROUND: Food environments are influenced by food industries (packaged food and non-alcoholic beverage manufacturers; supermarkets and quick service restaurants). An important source of this influence is the significant market power held by a limited number of food companies. Market structure analysis, as part of a broader market power research agenda, has received limited attention from the pu ...
foodmarketing, etc ; antibiotics; commodity markets; consumer expenditure; hormones; journals; meat; purchasing; Show all 8 Subjects
Abstract:
... In order to understand the acceptance of cultivated meat, we propose experiments regarding (i) a sustainability appeal to increase consumer’s purchase intention, (ii) private consumption as a mediator, and (iii) awareness of environmental issues related to the production process and the use of antibiotics and hormones in the production process as moderators. The results showed that the sustainabil ...
foodmarketing, etc ; cultural values; food choices; healthy diet; marketing policy; research support; Show all 6 Subjects
Abstract:
... Historically, responsible marketing policy development has drawn on a substantive research agenda regarding the micro level effects of marketing on food choice. In contrast there has been almost no research on macro level effects. To date public health has been the main disciplinary source of evidence. As a first step towards exploring the significance of this evidence gap, a critically interpreti ...
foodmarketing, etc ; domestic markets; fields; food processing; food security; issues and policy; webs; Show all 7 Subjects
Abstract:
... The article takes into account the peculiarities of the provision process of food security under the conditions of changing policies and state strategies in this field. The peculiarities of the domestic agri-food market are determined. Specialists from the Ministry of Agriculture and Food of the Omsk Region and local municipal authorities, managers of agricultural organizations and food processing ...
... Prepared foods are increasing in popularity in West Africa alongside rapid urbanisation. Growing demand for fried products calls for targeted breeding efforts to meet consumer needs, but little is known regarding consumer preferences. This research identified the sensory attributes of fried sweetpotato preferred by different consumer groups using a combination of consumer acceptance testing and de ...
foodmarketing, etc ; Dietary Guidelines; children; dietary surveys; dieting; food policy; models; nutrient content; nutrients; Show all 9 Subjects
Abstract:
... A nutrient profiling model (NPM) was developed in 2005 in the UK to regulate the marketing of foods to children. It was revised in 2018, but the new version has not been finalised. The Eatwell Guide (EWG) is the UK’s official food-based dietary guidelines. The aim of this study was to evaluate the agreement between the 2005 and 2018 versions of the NPM and the EWG. Using recent National Diet and N ...
foodmarketing, etc ; feeds; food research; foods; genetically modified organisms; high-throughput nucleotide sequencing; organisms; Show all 7 Subjects
Abstract:
... The rapid increase of genetically modified organisms (GMOs) entering the food and feed markets, and the contamination of donor (micro)organisms of transgenic elements make it more challenging for the existing GMO detection. In this study, we developed a high-throughput and contamination-removal GMO detection approach named as GmoDetector. GmoDetector targeted 64 common transgenic elements and 76 G ...