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A Case for Targeting Marketing and Availability in School Food Policy: Adolescents' Food Purchases at School and Exposure to Television, Internet, and Video Games

Author:
Jones, Sonya, Chu, Yong H., Burke, Michael P., Teixeira, Amy, Blake, Christine E., Frongillo, Edward A.
Source:
Journal of hunger & environmental nutrition 2012 v.7 no.1 pp. 1-10
ISSN:
1932-0256
Subject:
Internet, adolescents, beverages, childhood, food marketing, food policy, games, longitudinal studies, regression analysis, risk, schools, snack foods, snacks, students, television
Abstract:
In this brief, we report the association between eighth-grade students' purchases of sugar-sweetened beverages and snack foods and 2 policy targets: (1) exposure to food marketing through screen-based media and (2) availability of sugar-sweetened beverages and snack foods in schools. Data were obtained from the Early Childhood Longitudinal Study eighth-grade panel (n = 8945). Multinomial logistic regressions were used to estimate associations among hours spent using screen-based media, availability of beverage and snacks for purchase, and adolescent sugar-sweetened beverage and snack purchases at school. Exposure to media and school availability were significantly associated with higher risk of daily and occasional purchases of in-school beverages and snacks. Limiting the availability of sweetened beverages without limiting marketing may not lead to effective policy.
Agid:
351986